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For Immediate Release
August 20, 2003

KODAK POLYCHROME GRAPHICS RELEASES HiFi COLOR SET FOR MATCHPRINT DIGITAL HALFTONE PROOFING SYSTEM

New color set extends color capabilities of industry's leading IR thermal digital halftone proofer

Norwalk, Connecticut, USA - Kodak Polychrome Graphics (KPG) announced today the commercialization of the HiFi Color Set - CMYKOG for the SWOP certified Matchprint Digital Halftone Proofing System. The new color set enables accurate six-color process proofing, including stochastic print jobs.

"In today's marketplace, the need to innovate and improve print quality is driving the adoption of extended gamut process color printing," said Rob Pipe, Director, Worldwide Color Proofing Business, KPG. "The HiFi Color Set allows users to deliver the accurate, extended gamut process proofs their customers demand."

The Matchprint Digital Halftone Proofing System, an IR thermal digital halftone system, uses a common RIP to make both plates and proofs, ensuring identical screening on the proof and the plate. The HiFi Color Set - CMYKOG has been developed, tested and approved by KPG for use with both Creo Trendsetter Spectrum and ECRM DesertCat 88 platesetters, giving users better color management without additional investment.

The addition of the HiFi Color Set - CMYKOG is the latest in a line of upgrades to the Matchprint Digital Halftone Proofing System. In 2001, third generation Matchprint Digital Halftone materials hit the market with GAMUTec Technology, which includes proprietary media and software technologies as well as exclusive service offerings that provide greater ability to accurately and consistently simulate a unique color target.

About Kodak Polychrome Graphics
Kodak Polychrome Graphics provides one of the broadest portfolios of digital, conventional and business solutions available in the graphic arts industry today. Products and services include a wide range of computer-to-plate and conventional lithographic plate products, digital halftone, inkjet, and analog proofing products, digital printing applications, color workflow tools, consulting services and Kodak branded graphic arts films. With headquarters in Norwalk, Connecticut, USA, KPG serves customers around the globe with regional offices in the United States, Europe, Japan, Asia Pacific and Latin America. Additional information regarding Kodak Polychrome Graphics may be found on the company's website: www.kpgraphics.com.

For further information please contact:
Beth Hogan Scott
Kodak Polychrome Graphics
Director of Corporate and Worldwide Marketing Communications
Norwalk, CT
203/845-7115 (phone) 203/845-7173 (fax)
hoganscotte@kpgraphics.com

Michael Doebler
Eric Mower and Associates Public Relations Services
585/389-1868 (phone) 585/385-2003 (fax)
mdoebler@eric.mower.com

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